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SubjectCode : 15CS51 Subject Name: Management And Entrepreneurship For IT Industry

FREE

Topics

Hours

%     of Portion Covered

Chapter wise

Cumulative

Module – 1

Introduction – Meaning, nature and characteristics of management,     scope and functional areas of management, goals of management, levels of     management, brief overview of evolution of management. Planning- Nature,     importance, types of plans, steps in planning, Organizing- nature and     purpose, types of organization. Staffing- meaning, process of     recruitment and selection.

10 hours

20

20

Module – 2

Directing and     controlling- meaning and nature of     directing, leadership styles, motivation theories. Controlling- meaning,     steps in controlling, methods of establishing control, Communication-     Meaning and importance, Coordination- meaning and importance

10 hours

20

40

Module – 3

Entrepreneur     – meaning of entrepreneur, types of     entrepreneurship, stages of entrepreneurial process, role of entrepreneurs     in economic development, entrepreneurship in India, barriers to     entrepreneurship. Identification of business opportunities- market     feasibility study, technical feasibility study, financial feasibility study     and social feasibility study.

10 hours

20

60

Module – 4

Preparation of     project and ERP - meaning of     project, project identification, project selection, project report, need     and significance of report, contents, formulation, guidelines by planning     commission for project report

Enterprise     Resource Planning: Meaning and     Importance- ERP and Functional areas of Management – Marketing / Sales-     Supply Chain Management – Finance and Accounting – Human Resources – Types     of reports and methods of report generation

10 hours

20

80

Module – 5

Micro and Small     Enterprises: Definition of     micro and small enterprises, characteristics and advantages of micro     and small enterprises, steps in establishing micro and small enterprises,     Government of India indusial policy 2007 on micro and small enterprises,     case study (Microsoft), Case study(Captain G R Gopinath),case study (N R     Narayana Murthy & Infosys)

Institutional     support: MSME-DI, NSIC, SIDBI,     KIADB, KSSIDC, TECSOK, KSFC, DIC and District level single window agency, Introduction     to IPR.

10 hours

20

100

TEXT BOOKS:

1. T1: Principles of Management -P. C. Tripathi, P. N. Reddy;   Tata McGraw Hill, 4th / 6th Edition, 2010.

2. T2: Dynamics of Entrepreneurial Development &   Management -Vasant Desai Himalaya Publishing House.

3. T3: Entrepreneurship Development -Small Business   Enterprises -Poornima M Charantimath Pearson Education – 2006.

4. T4: Management and Entrepreneurship - Kanishka Bedi-   Oxford University Press-2017

REFERENCE BOOKS:

  1. R1        : Management Fundamentals -Concepts, Application,        Skill Development Robert Lusier – Thomson.
  2. R2: Entrepreneurship Development -S S Khanka -S Chand        & Co.
  3. R3: Management -Stephen Robbins -Pearson Education        /PHI -17th Edition, 2003.

Course Currilcum

    • Introduction 00:00:00
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